Subscribe Free
in Flight Services & Support

Etihad Airways unveils its ‘Giant Suitcase’ initiative

Posted 17 May 2018 · Add Comment

Etihad Airways has unveiled its “Giant Suitcase” initiative for the Holy Month of Ramadan.

 

With more than 75 per cent of travellers admitting to over-packing clothes for their holidays, this programme will provide them with the opportunity to do-good through a simple donation programme.

Etihad has placed a Giant Suitcase in their terminal at Abu Dhabi International Airport, encouraging travellers to donate just one item they know they can do without to those less fortunate.

Signs and stickers have been placed throughout the Departures section of the airport pointing in the direction of the Giant Suitcase, with thought provoking questions such as “Are you planning on wearing everything you packed?” or “Do you really need all three pairs of those packed shoes?”

In addition to Abu Dhabi International Airport, the initiative will be promoted extensively on Etihad’s social media channels during Ramadan, with regular updates on how much has been donated. All items – including clothes, books, blankets and children’s toys – that are donated to the giant suitcase will be collected in partnership with Grace Conservations.

Etihad’s Giant Suitcase for Ramadan will be located in the check-in area of Terminal 3 of Abu Dhabi International Airport, and can be found by following the signs or asking a member of Etihad’s Ground Staff. In addition, the Giant Suitcase will visit the airline’s headquarters in Khalifa City, giving staff the opportunity to also make donations.

Mohammad Al Bulooki, Executive Vice President Commercial, Etihad Airways, said: “The Holy Month of Ramadan is one of the most important and special times of year for Muslims, and donating to charity is a key part of marking the month

“Therefore, Etihad Airways is pleased to launch this campaign with our guests, encouraging them to donate an item from their luggage for those less fortunate than they are. Research has shown that many air travellers pack more than they actually need for their journey, so we’re hoping for a great response.”

 

During the Holy month of Ramadan, Etihad Airways’ hospitality service, which includes in-flight catering, will continue to operate as normal. However, for guests who are fasting, in-flight public announcements are made regarding both Suhoor and Iftar timings.

 

In addition, for those flights which arrive close to Iftar, Etihad will have a special Ramadan offering which is packaged for the guest to take with them. The offering includes Arabian dates, Laban, a fresh sandwich and a bottle of water.

* required field

Post a comment

Other Stories
Advertisement
Latest News

Emirates anticipates peak arrivals period in upcoming weeks

Travel is expected to reach an all-time high in the upcoming weeks for Emirates, as the airline expects yet another busy period with travellers flocking into Dubai after the summer holidays and Eid breaks.

Ground handling industry failing to take the right action to solve talent and profit challenges

Recent research by RTITB Airside has found that airlines, airports and ground handlers are failing to take the right action when it comes to solving profitability and talent recruitment and retention challenges.

Etihad Airways most punctual Middle Eastern carrier in the first seven months of 2019

Etihad Airways was the most punctual Middle Eastern carrier in the first seven months of 2019.

MEBAA Show Morocco gearing up for September event

Business aviation exhibitors across the world are keen to take advantage of the region’s opportunities by promoting their products and services at the MEBAA Show Morocco, taking place 25-26 September at Marrakech Menara Airport.

DXB welcomes 41.3 million passengers in the first half of 2019

Dubai International (DXB) welcomed 41.3 million passengers in the first half of 2019, maintaining its position as the world’s largest international airport by traffic volume.

Pakistan and India Independence Days celebrated at Abu Dhabi International Airport

Visitors to Abu Dhabi International Airport (AUH) from Pakistan and India were greeted by the green, white and saffron colours of their national flags, and steaming cups of Karak chai, to commemorate the Independence days of the two

MEBCONSK1607240919
See us at
MEBCONBT1607240919DIAC19_BT264161119AVAFA20BT2607050320BIDEC BT0108301019MEBAAMORBT2006260919Dubai AS BT2006211119