Turkish Airlines to launch WE'R brand of products at Arabian Travel Market 2015

Turkish Airlines will introduce WE'R, Turkish Airlines' new range of food products at Arabian Travel Market (ATM) 2015.
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The exhibition will be held from May 4 – 7 at Dubai International Exhibition and Convention Centre.

Turkish Airlines participation at the trade show represents a longstanding strategic effort to promote the airlines’ unique products and services, travel destinations and new routes for tourists from all over the world.

Turkish Airlines will introduce its new offering which is available on board, at Istanbul Airport’s Duty Free and online at www.wearefromturkey.com. WE’R products are unique examples of the quality and authenticity that have won Turkish Airlines numerous awards in economy and business class catering.

Adem Ceylan, vice president of marketing & sales for Turkish Airlines in Middle East & Cyprus, said: ”We are excited to bring our WE’R products to Arabian Travel Market, which best reflect the spirit of Turkey’s cuisine .”
 
“Arabian Travel Market will provide a chance to meet and reconnect with other organisations and industry experts to brainstorm, exchange ideas and best practices, and further expand our established network. We will also be making announcements to expand our portfolio of new routes worldwide.”

Europe’s best airline will also be offering visitors to ATM the opportunity to enter a lucky draw to win four air tickets for a new route each day, including San Francisco, Bari, Houston, and Porto.

To experience Turkish history and culture, visitors to Turkish Airlines’ stand can enjoy a memorable photography session by dressing in traditional Ottoman attire and take home a picture of themselves with famous Turkish landmarks in the background.

During the four-day event, Turkish Airlines will be showcasing its on-board offerings including the Business Class, Comfort Class and Economy Class, for visitors to experience its high-profile, world-class catering service. The meal options that are tastefully selected from Turkish and world cuisine, comprise the richest selections from Turkish cooking, a first in the airline catering industry. For itsbusiness travellers,, Turkish Airlines will also be showcasing its ‘Invest On Board’ digital platform, which enables guests to see fascinating and enterprising ideas, presented by budding entrepreneurs from around the world on in-flight screens.

Turkish Airlines is exhibiting at Hall #7 on stand #EU5410 at ATM.