Qatar Airways renews partnership with FC Barcelona

The agreement will allow the award-winning carrier and the world’s best football club to partner together for another season of world-class football.

Qatar Airways Group chief executive, Akbar Al Baker, said: “Three years ago, the joining of FCB and Qatar Airways was truly history in the making, as this was the first time we entered into such a landmark sports partnership. We feel very proud of the milestones achieved by the team during the last few years and it is a great honour to have the opportunity to remain standing side by side with the club. This new agreement shows the world how strongly we stand behind FC Barcelona, and we look forward to a great upcoming season together.”

Qatar Airways entered into a strategic three-year partnership with FC Barcelona in July 2013 which has seen the airline develop a multitude of activations together with the club that have gone well beyond simply having the name of the carrier on the team jerseys. The airline proudly features the team in its very own safety video, shown to all passengers before departure, which also became a hit across all social media channels, generating nearly 40 million views within the first four weeks of its debut.