Etihad Cargo partners with Awery Aviation Software

As part of the initiative, Etihad Cargo has implemented a customised version of Awery’s Enterprise Resource Planning (ERP) system to manage its Cargo Chartering Programme.

The Awery ERP system will allow Etihad Cargo to classify and prioritise charter queries, improve analytics and data storage for performance evaluation, and enhance pricing capabilities by providing access to historical data for better decision-making. Driven by intelligent automation (IA), the system reads information from enquiries, making it easily accessible for the creation of future quotes. Etihad Cargo will use this data to consistently provide best-in-class customer service.

Customers will be able to accept quotes and book directly via a single click or reject them, with the option to provide a reason for why the quote has not been accepted. Through the easy retrieval of comparable past quotes, Etihad Cargo has improved its capabilities to set competitive pricing and ensure consistent pricing while offering faster response times.

Stanislas Brun, Vice President Cargo at Etihad Cargo, said: “Etihad Cargo is committed to developing and adopting innovative digital tools that benefit partners and customers. In 2023, Etihad Cargo operated 262 charters, which is a 23 per cent increase compared to the previous year.

“The tailored Awery ERP system will enable the carrier to meet the increasing demand for charter services in the market and improve operational efficiency and customer service. In managing charter enquiries more efficiently, Etihad Cargo will provide faster response times and attractive offers.

“This strategic move is poised to set a new standard in cargo charter services, emphasising Etihad Cargo’s position as a forward-thinking and customer-centric organisation.”

Vitaly Smilianets, CEO of Awery Aviation Software, added: “Working with Etihad Cargo has been a remarkable journey. Our goal was not only to provide a solution that meets the carrier’s current needs but also to build a lasting relationship that contributes to Etihad Cargo’s long-term success. As we celebrate our 15th anniversary, this partnership stands as a testament to our commitment to excellence and our ability to deliver personalised solutions to our clients.”