Subscribe Free
in Flight Services & Support

Etihad Airways launches 'Runway to Runway'

Posted 10 February 2017 · Add Comment

Etihad Airways has launched 'Runway to Runway' an rewards programme specially designed to support the fashion community's international travel requirements.


Since announcing its fashion partnership with IMG in 2016, Etihad Airways has worked with the company and its fashion industry network to develop a bespoke membership programme that offers specialized travel benefits. Runway to Runway members are eligible to receive discounts on airfare and other services; preferred corporate rates for business travel; discounted cargo rates; and special group travel rates when travelling for photo shoots, showing collections overseas or conducting business globally.
 
Patrick Pierce, vice president of sponsorships, Etihad Airways said: “Etihad Airways’ commitment to fashion has taken another step forward with the launch of Runway to Runway, a travel program delivering practical benefits to our friends in fashion.
 
“Last year, Etihad Airways became the first global airline to align with and support fashion professionals. Very few industries travel as much as the fashion industry does, spending tens of millions annually. Etihad Airways is an ideal brand fit for this jet-set industry that is ambitious, innovative and remarkable – all characteristics exemplified by Etihad’s world-renowned service and hospitality offering.”
 
Fashion industry members will also receive additional benefits in accordance with their Etihad Guest tier level:

Gold Status
Gold status membership will be by invitation only, comprising select members of the international fashion community including editors, designers, models, photographers, stylists, bloggers, executives and other fashion devotees
Gold status members receive:
Lounge access for member plus a guest, additional 20kg excess baggage, and priority boarding and check-in
Eligibility for complimentary upgrades and onboard Wi-Fi
Silver Status
Members of the fashion industry can apply for silver status via Etihad.com/fashion
Silver status members receive:
Lounge access and additional 10kg excess baggage
 
Guest Status
Open to all fashion enthusiasts, Guest status members will receive fashion news, exclusive access to partner promotions, and be eligible for invitations to special fashion events including fashion weeks in New York, London, Milan, Mumbai and Sydney.
 
As part of its global agreement with IMG, Etihad Airways supports 17 fashion events around the world annually. Since this partnership’s introduction in April 2016, the airline has helped designers, models and brands celebrate key milestones and reach new audiences all over the world with activations at New York Fashion Week: The Shows, London Fashion Week, Milan Fashion Week, Mercedes-Benz Fashion Week Berlin, Lakmé Fashion Week (Mumbai) and Mercedes-Benz Fashion Week Australia, as well as MADE events in New York and Berlin.

* required field

Post a comment

Other Stories
Advertisement
Latest News

Gulf Air’s on time punctuality garners top ranking in 2017

Gulf Air has been independently ranked by UK aviation analysts OAG the third most punctual airline in 2017, amongst Middle East and African airlines, with an average on-time performance (OTP) of 80.22%.

Aircraft Interiors Middle East and MRO Middle East opens today

The Aircraft Interiors Middle East and MRO Middle East events opened today in Dubai.

Emirates SkyCargo offers enhanced protection for pharmaceutical cargo

Emirates SkyCargo, has stepped up its commitment to securely transport temperature sensitive pharmaceutical shipments with the introduction of pharma corridors offering additional protection across selected stations in its

Boeing's 787-10 Dreamliner cleared for commercial service by Federal Aviation Administration

Boeing has announced the 787-10 Dreamliner received an amended type certificate (ATC) from the U.S. Federal Aviation Administration (FAA), clearing the aircraft for commercial service.

Dubai Air Navigation Services and SERCO Middle East sign contract

At its head quarter’s in Dubai International Airport (DXB), Dubai Air Navigation Services (dans) have signed a supplementary agreement with SERCO Middle East.

Airbus throws spotlight on Tactilon Dabat to develop apps for local security agencies

Airbus will throw the spotlight on the Tactilon Dabat, the world's first integrated smartphone and full TETRA radio--all rolled into one, during their first time participation at the 20th edition of Intersec, the world’s leading trade

Kuwait Aviation SK1909310118
See us at
Istanbul Airshow BT22018Abu Dhabi AirExpo BT2018ArabianTravelMkBT250418Saudi Future Airports BT150318BIAS BT271017161118AIME BT1204240118Global Aerospace BT2018Aviation Africa BT18418MEBAA BT2018