Etihad Airways and Flybuys in loyalty partnership

Flybuys members will be able to collect Flybuys points when booking Etihad Airways flights and enjoy exclusive access to airfare deals to more than 100 destinations worldwide. 

To earn Etihad Guest Tier Miles, Flybuys members must link their Etihad Guest membership to their Flybuys account.  Members will earn one Etihad Guest Tier Mile (up to a maximum of 2,500 Tier Miles per month) for every AUD 1 spent at any Coles Supermarket, Coles Online, Coles Express, and selected stores nationwide and, at the same time, collect Flybuys points. 

Flybuys members can also convert their Flybuys points to Etihad Guest miles, giving them access to flight rewards and upgrades. 

Darren Peisley, managing director of Global Loyalty Company, said: “The launch today of the partnership with flybuys is exciting news for millions of flybuys members. 

“Now they will be able to turn their weekly shopping at Coles and other selected stores into travel to exciting destinations worldwide. 

“Together, we are offering Flybuys members the unique ability to earn Tier Miles in the Etihad Guest program and, as a result, to enjoy the exclusive benefits we offer our most valuable frequent flyers.” 

Peisley added: “As the entity responsible for the commercial growth of the airline frequent flyer programs in which it has a strategic interest – Etihad Guest (Etihad Airways, Air Serbia, Air Seychelles and Etihad Regional), JetPrivilege (Jet Airways), MilleMiglia (Alitalia) and topbonus (airberlin) – Global Loyalty Company is delighted to be celebrating this important milestone. 

"The partnership with Flybuys begins an exciting new chapter for the organisation. It is a new style of partnership program offering members a suite of innovative benefits and rewards and the first of several such partnerships which Global Loyalty is developing in other key markets across the world.” 

Adam Story, Coles general manager Flybuys said: “Flybuys is thrilled to be partnering with Etihad Airways. 

“We are proud to be offering our members the opportunity to collect Flybuys points quicker and redeem them on exciting rewards like international travel. 

“Flybuys members will also benefit with access to exclusive discounts on Etihad Airways and members will be able to accelerate their status within the Etihad Guest frequent flyer program by shopping at Coles Supermarkets, Coles Online, Coles Express, and selected stores nationwide.”